by Craig Fairley | May 10, 2014 | Design Sense, Industry Observations
Styles in graphic design are always changing, whether for print or digital distribution. Here are three big trends for today. Flat design Until recently we have lived in an era of “skeuomorphism”. (I had to look it up, too.) It refers to graphics designed...
by Craig Fairley | Apr 23, 2014 | Brand development, Marketing Tips
When you started your business or soon after you got established, you developed a visual brand identity for the business, including a logo design and, hopefully, a style guide to go with it. Great! But when did that happen? Ten years ago? Twenty? It’s best to...
by Craig Fairley | Jan 7, 2013 | Industry Observations
Many of us feel we have missed the boat when it comes to the inventive genius of people like Steve Jobs. We feel stuck in a rut. Amanda Lang feels you can change that with one question: Why? The Chief Business Correspondent for CBC and co-host of the Lang &...
