by Craig Fairley | Jul 31, 2015 | Marketing Tips, Social Media, Websites
A client recently asked me to comment on alternatives for online advertising. This was my reply: Alas, there is no really a straight forward answer. Today, online advertising can include many components. Most of them involve work on your part (or someone you delegate...
by Craig Fairley | Jun 8, 2015 | Websites
It’s official, this spring Google announced that it was changing its algorithm to give priority to websites that are mobile-friendly. And it makes sense. More than 50% of your web traffic is likely coming from a mobile device. How do you know if your site is...
by Craig Fairley | Sep 13, 2010 | Websites
A funny thing happened on the way to the web site. When I set up the very first version of this web site – over 10 years ago – I wanted it solely as an online brochure and portfolio. It was a place where people could go to see our work once they had...
by Craig Fairley | Sep 1, 2010 | Brand development, Websites
In today’s marketplace, being on the internet is a must. It provides your clients fast and easy access to you, and you to your clients. But how do you represent your organization through your use of the internet? So many small business operators send e-mails...